Your business name
Help customers immediately recognize who is calling instead of an unfamiliar number.
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Add Your Name and Logo to Caller ID
People answer calls they recognize. Here's how to get your verified business name, logo, and reason for calling onto the incoming call screen on supported phones.
What your customer sees before they answer
On supported carriers, verified information about your business replaces an unfamiliar number.
Your logo
Reinforce brand familiarity on the incoming call screen before the customer answers.
Verified checkmark
Show that the call is authenticated and not a spoofed impersonation of your business.
Reason for call
Give context up front, such as “Appointment Reminder” or “Sales Inquiry.”
QVD's Branded Calling ID™
Authorized by CTIA in all four Branded Calling ID™ partner roles and an authorized STIR/SHAKEN provider since 2021, QVD manages the brand, the authentication, and the call path behind it.
All four CTIA Branded Calling ID™ partner roles
Authorized by CTIA as Onboarding Agent, Vetting Agent, Signing Agent, and Originating Service Provider — one of only two companies on the CTIA roster holding every role — and in production since T-Mobile's commercial launch.
See carrier coverageA-Level STIR/SHAKEN attestation
Branded display is paired with the highest tier of call authentication available, so the badge and the call both check out.
Learn about A-Attestation
01
Verified identity travels with the call
Your business is vetted by CTIA-approved agents, then your verified name, logo, and call reason are carried with the call as Rich Call Data (RCD) — cryptographically signed and tamper-proof via STIR/SHAKEN.
- CTIA-approved business vetting
- Secure, tamper-proof RCD token
02
Carriers display it automatically
Supported carriers recognize the authenticated call and display your brand on the customer's screen before they answer — no app required on their end.
- No app download for your customer
- Live on T-Mobile and Verizon today
+15%
Answer-rate lift from Branded Calling ID™ alone
QVD client performance data250M+
Consumers reachable on BCID-enabled networks
3 weeks
Typical time from application to live branded calls